You need a Statista Account for unlimited access. During its four nights of coverage, NBC News averaged 2.321 million viewers, +16% over CBS News (+313,000). First Read is your briefing from "Meet the Press" and the NBC Political Unit on the day's most important political stories and why they matter. 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Senate Finance Chairman Ron Wyden, D-Ore. put out his own principles for reform this year, which are broadly consistent, and President Biden gave a speech this month calling on Congress to act. The questions concern which party controls the House of Representatives, the current unemployment rate, the nation that Angela Merkel leads and which presidential candidate favors taxing higher-income Americans. Per Nielsens data, the primetime averages throughout the TV season for the Big Four networks in the key, ages 18-49 demographic tied ABC and CBS together with a 0.8 rating, Fox with a 0.9, and NBC up top with a 1.0. Conclusion. A . The Tonight Show Starring Jimmy Fallon was this summers top late-night show in 18-49, winning over Late Show With Stephen Colbert and Jimmy Kimmel Live.. The U.S. already pays more than twice as much for brand-name prescription drugs as other wealthy countries, according to a RAND study. However, only about four-in-ten viewers of Hardball (37%), Hannity (41%), Maddow (43%) and listeners of Limbaugh (44%) say they prefer to get news from sources that dont have a particular political point of view. Drama, Crime and Mystery. Among the key A25-54 demo, Nightly News averages 1.471 million viewers, topping CBS by +529,000 (+56%). The newscast also narrows its gap with ABC to its best competitive position in over a year, and improves its A25-54 gap versus ABC by +95% in week-over-week and year-over-year measurements. "Frankly, the news agenda is hardly more positive in 2021, with crime, border problems, inflation, and COVID variants needing to be covered. In June 2011, USA debuted Suits, with Meghan Markle to join Royal Pains, Psych, Burn Notice, Covert Affairs among several other original scripted dramas. MATT LAUER BREAKS SILENCE ON RAPE ACCUSATION: READ HIS LETTER HERE. NBC News Digital saw more than 110 million video starts throughout the week, including 28 million video starts on day four. The 10th season of The Blacklist averages a 0.24 rating in the 18-49 demographic and 2.32 million viewers. Comparatively, NBC News' "Nightly News" with Lester Holt took in an average of 8,866,000 and CBS News' "Evening News," helmed by Norah O'Donnell, secured 6,257,000 viewers on average.. All rights reserved. or [tuesday, december 13 . President Trump won voters with less than a college education, while Hillary Clinton won among voters with a college degree and in the two years since the election, their choice for their news source follows this pattern as well. Craig Melvin, Savannah Guthrie and Hoda Kotb. The largest age group of visitors are 25 - 34 year olds (Desktop). As a matter of fact, NBC ended 2021 up 9% in total viewers and up 7% in adults 18-49, while CBS was flat in viewers and up 1% in 18-49. Fox News viewers in the 25-54 demographic reached 356 thousand, whilst MSNBC had just 148 thousand. That's +33% more than CBS in total viewers, and +41% more in the. In 2011 TNT had top rated dramas as The Closer, Rizzoli & Isles and Leverage. The Atlanta Journal-Constitution reports that former football star and potential GOP Senate candidate Herschel Walker has registered to vote in Georgia (he had previously been registered in Texas). Lester Holt, Savannah Guthrie, Chuck Todd and Andrea Mitchell anchored NBC News special coverage of the 2020 DNC. [1] The newscast also tops CBS by +407,000 (+60%). Mutual Fund and ETF data provided by Refinitiv Lipper. NBC News award-winning television news broadcasts include TODAY, NBC Nightly News with Lester Holt, Meet the Press with Chuck Todd and Dateline NBC all of which closed out 2019 at #1 in the key news demo for the fourth straight year. From a long-term policy perspective, drug prices are a major driver of health care costs. In 2022 CBS News is expected to revamp CBSN, a streaming service they launched in 2015. Among the streaming providers that have ramped up their programming budget in 2021 were Disney+, HBO Max, Peacock and Paramount+, the parent companies of these streaming providers also own a number of cable networks. "The five most-watched World Series aired in the five-year period between 1978 and 1982," said Brad Adgate of Horizon Media. Business Solutions including all features. 7pm News bulletin audiences were up year-on-year across the week in 2019-20: the Monday-Friday edition achieved a combined metropolitan and regional average audience of 979,000 (up 2%), Saturday averaged 963,000 (up 3%) and Sunday averaged 994,000 (up 2%). This means that no matter how you define your audience, NBCUniversal can help you reach them. (These days, being flat is a tremendous win.) Former President Trump supported Medicare negotiations in theory, but Republicans remain largely opposed in practice. At that time many top-tier cable networks were televising original programs attracting millions of viewers each night. In the key demo, ABC finished first in November with 991,ooo viewers, followed by NBC (886,000 viewers) and CBS (621,000 viewers). The story was worse relative to Q4 2017, as Nightly News was -16% in total. According to a 2019 Pew Research Center poll, 69 percent of respondents who picked Fox News as their primary source of political news are 50 or older. Share of Americans who watched NBC in the past 4 weeks in 2018, by age [Graph]. It could matter. (October 31, 2018). As was the case two years ago, The Colbert Report and The Daily Show have the youngest audiences of the 24 news sources tested: 43% of Colberts regular audience is younger than 30, as is 39% of the Daily Shows regular viewers. The distinction of Most Watched Network is a testament to the depth and quality of our programming, which continues to consistently deliver many of televisions biggest hits, night after night and across all genres, added Susan Rovner, NBCUniversal Television and Streamings Chairman of Entertainment Content. Most news audiences, however, scored substantially better than the public. The reason theres bipartisan agreement on reforming the Part D benefit to create an out-of-pocket cap and the reason PhRMA supports that is because it would make the pharmaceutical industry more money, Rachel Sachs, a law professor at Washington University in St. Louis, told NBC News. NBCs storied "Today" was once an iconic giant of morning television, but a devastating collapse in viewership last week left the show with its smallest audience in at least 30 years. 1 min read. With AI and custom creative solutions, we can help you drive a deeper connection between your brand and our fans. A majority of the public (64%) also continues to prefer to get political news from sources that have no particular political point of view; just 26% prefer news from sources that share their political views. So whos been vaccinated in the United States? 8.3 million viewers - Average nightly viewers of NBC's "Nightly News" Dec. 2020. "This season's top . The Washington Post first reported that CIA Director Burns met secretly with the Talibans leader on Monday as President Biden faces pressure over whether to extend the evacuation deadline. Political Leanings of NBC Audience. It was a very good week for Lester Holt and NBC Nightly News, which drew 8.6 million viewers for the holiday week ending November 26. 3. In the 25-54. Ten years ago, FX averaged 1.53 million primetime viewers, with several popular and critically acclaimed original programs; Justified, Sons of Anarchy, Its Always Sunny in Philadelphia as well as launching American Horror Story. Nightly News averages 8.578 million total viewers, topping ABCs World News Tonight by +189,000 (+2%). Two-thirds of the public knew that Barack Obamanot Mitt Romneyis more supportive of increasing taxes on higher-income people. The broadcast provides the latest on the days top stories, going beyond the headlines to uncover how peoples lives are affected by the world around them. Despite the loss of eight million subscribers, with the return of live sports, the primetime average audience of ESPN grew in 2021 by 11% compared to 2020 and totaled 1.62 million viewers. On the last night, NBC News averaged 2.154 million viewers, outperforming CBS News by +170,000 (+9%), and among A25-54 viewers, NBC News averaged 568,000, leading CBS News by +96,000 (+20%). Benson and her NYPD squad fight for justice in cases ripped straight from the headlines. Sept. 20, 2016 4:15 PM PT. "The show has lost its role [as a] cultural touchstone," the industry insider added. Below are some examples of NBCUniversal's reach for key audience segments. But the real meat of H.R. By comparison, the regular audiences for both CNN and Fox News are more evenly divided between women and men. However, viewers from some younger households appeared in the cume, including 18-34-year-olds. Nightly News also marks its largest total viewer audience since Dec. 2020, and leads CBS Evening News by +3.253 million (+61%). A Duke University report found 11 data brokers agreed to sell information that identified people by issues, including depression, anxiety and bipolar disorder, and often sorted them by demographic information. (+1) 202-419-4372 | Media Inquiries. You only have access to basic statistics. Brian Flood is a media reporter for Fox News Digital. Ron DeSantis. I'm really interested in analytics, community . "Today" averaged 2.9 million viewers during the week of July 12-16 to mark the first time NBC News flagship program failed to surpass the three-million viewer threshold since at least 1991, when ratings became easily accessible. or redistributed. , which drew 1.482 million, essentially a draw. A look at the demographics of cable news channel watchers. News networks saw a significant drop in viewership in 2021, according to Nielsen data, after many networks drew bigger audiences the previous year amid the COVID-19 pandemic and 2020 pres According to Nielsens Gauge Report for November 2021, cable networks had a 37% of audience share compared to 28% for streaming and 27% for broadcast. Former New York gubernatorial candidate and Rep. Lee Zeldin (R-N.Y.) announced on Wednesday that he is launching a political action committee to back candidates who will help increase Republican tu A majority of Americans (55%) say they trust a few news sources more than others; fewer (42%) say the news media are pretty much the same. These opinions have changed very little since 2004. Well, our most recent NBC News poll sheds some light on those question, with the survey finding that 69 percent of all adults say theyve already been vaccinated, versus 13 percent saying they wont get vaccinated under any circumstance. "Its 40th . "For years, Today invested in ginning up political outrage to grab eyeballs, at the expense of trying to understand the storylines and topics that people are actually interested in," Holden added. Current hosts Savannah Guthrie and Hoda Kotb, along with bit players such as Craig Melvin, Carson Daly and Jenna Bush Hager, havent resonated with Americans the way their predecessors did. Its Saturday round averaged 1.61 million viewers. MSNBC had a particularly hard time attracting viewers from the advertiser-coveted demographic of adults aged 25-54, with its top show in the category, "The Rachel Maddow Show," finishing No. (Average audience is defined as the average number of TVs tuned to a program throughout a time period.) Slightly more people (17%) got all four wrong. And on the Russia investigation, 69% of the MSNBC audience say Robert Muellers investigation has given them more doubts about Trumps presidency; however, just 28% of Fox News viewers say the same. Fox says it will be investing upwards of $300 million on Fox Nation and Fox Weather, both streaming providers. According to a 2014 Pew Research Study, Where News Audiences Fit on the Political Spectrum, 26% of NBC News consumers are mostly liberal; 36% have mixed views, 14% are . NBC News Kills The Demographic, Personifies Its Viewers Instead - 10/03/2012 In a bid to shift advertisers and agencies away from what it claims is an archaic way of defining TV and video. Ten years later the average audience dropped by 53% to average 925,000 viewers. World News did finish the traditional sweeps month of November with a win, delivering an average total audience of 8.249 million viewers, followed by Nightly News (7.142 million viewers) and CBS Evening News (5.201 million viewers), all according to ratings data compiled by Nielsen. Find more The Blacklist TV series news or other NBC TV show news. AMC Networks: In 2011, AMC was benefiting from three iconic original scripted dramas Mad Men, Breaking Bad and The Walking Dead, averaged 1.19 million viewers in primetime. "There are obviously bigger industry trends at play but the show is a non-factor. NBC Nightly News with Lester Holt averaged 7.32 million, down 11% from 8.27 million; and CBS Evening News with Norah O'Donnell posted 5.4 million, down 8% from 5.86 million. Law & Order: SVU. But since this infrastructure-reconciliation effort by Democrats is going to continue to play out through the fall, were not getting worked up about a procedural ideological standoff in late August. Fully eight-in-ten readers of magazines such as the New Yorker, Atlantic and Harpers, and Hannity, Maddow and OReilly viewers say there are a few sources they trust more than others. Fox News watchers give President Trump a 64% approve-34% disapprove rating, while MSNBC viewers disapprove at a rate of 21% approve-78% disapprove. Disney acquired the broad-based network in 2019. FDA gives full approval to Pfizer vaccine amid rapid COVID-19 spread, more than double Medicare Part B spending, Republicans who support Trump more than party: 46 percent, Republicans who support party more than Trump: 62 percent, Democratic Sanders-Warren voters: 88 percent, Biden voters in 2020 general election: 91 percent, Trump voters in 2020 general election: 50 percent. The biggest differences come, not too surprisingly, along party and ideological lines (some viewers may well be hate watching the news on the other side of their political beliefs): These differences become more apparent when looking at how viewers stand on key issues. Why Doesnt Elon Musk Fund Twitter Until It Turns Around? Nonetheless, in 2021, Fox News still averaged 2.39 million primetime viewers, an increase of 27% from 2011. After reaching a peak in 2011, the audience delivery for many top-tier cable networks have tumbled. More Americans watch NBC News and MSNBC than any news organization in the world. Additionally, Nightly News is #1 in A18-49 with1.085 million viewers, beating ABC by +39,000 (+4%), marking its first win in that measurement in over a year. According to Ampere Analytics, programming investment for OTT reached nearly $50 billion in 2021 with continued growth anticipated. Almost all regular audiences were at least as likely as the general public to get this question right. For example, in 2011, Fox News had averaged 1.88 million viewers in primetime. NBC is honored to be in the top position with viewers and we plan to ride this momentum into the next 52 weeks with one of our most dynamic programming lineups to date., Sunday Night Football landed at the top of primetime for the 10th consecutive year in the key demo, This Is Us was the No. The CW was fifth in ratings with a 0.1 and in . WASHINGTON Theres been plenty of recent news on the vaccination front. The public was asked four questions to measure knowledge of political news and current events. Warner Bros. Conservative groups are already running ads calling it a socialist health care plan and the drug lobby argues it will lead to fewer prescriptions being approved. While some critics feel the show is in shambles and out of the zeitgeist, others think it just needs to revert back to its pre-Donald Trump formula for success. The news network has since become the top-rated cable network on television. NBC Nightly News with Lester Holt reaches nearly 30 million people every week through its broadcast and millions more through NBCNews.com, the Nightly News app, the Nightly newsletter, Nightly Films, its podcast and social media platforms. As a result, in 2021 the number of cable networks averaging over one million viewers in primetime dropped to nine, with three of them news channels. NBC Nightly News with Lester Holt averaged 6.55 million total viewers and 1.21 million adults 25-54 on linear in Q2 2021. That audience figure dropped to 1.03 million in 2021, a decline of 36%. The article includes data from Nielsen showing the median age of viewers of the 10 most popular shows on TV in the 2017-2018 season. In contrast, political talk shows, particularly conservative talk programs, have older audiences. Also out-drawing LIV was NBC's . 62.5 percent: The share of all American adults at least 18 years of age who are fully vaccinated, per CDC. ABC evening news viewership grew 16% to 7.6 million viewers in 2020, following an 11% increase in 2019. Devastated by a loss of advertising revenue and a steep decline in viewers and readers, the commercial media has a vested interest in catering to those who remain. Going back ten years ESPNs average primetime audience delivery was 2.34 million. On the positive side, ABC Wednesday clearly delivers women 35-64 and a respectable male 35-64 secondary audience across the night, while ABC Thursday has a distinct and increasingly dominant female 18-64 profile that holds for three straight hours for its drama line-up. (+1) 202-419-4300 | Main Fox News watchers give President Trump a 64% approve-34% disapprove rating, while MSNBC viewers disapprove at a rate of 21% approve-78% disapprove. July 18, 2022. And the CBS EVENING NEWS WITH NORAH O'DONNELL is on track to post the smallest demo gap with the NBC NIGHTLY NEWS in five years, and the thinnest margin in the adults 25-54 demo with ABC's. Just 12% have incomes of $75,000 or more. The rapidly-growing NBC News Digital Group, including its streaming news service NBC News NOW, along with the SiriusXM TODAY Show and MSNBC radio channels and NBC News Radio on the iHeartMedia 24/7 News Network, provides continuous content to consumers wherever they are, whenever they want it.NBC News and MSNBC are part of the NBCUniversal News Group, a division of NBCUniversal, which is owned by Comcast Corporation. Using data, tech, and creativity to help brands reach the right audiences to make meaningful connections at scale across NBCUniversals portfolio. The industry has a track record of opposing essentially all proposals that will impact their bottom line.. Regular viewers of daytime talk shows are less educated than the public as a whole. DePauw University professor and media critic Jeffrey McCall doesnt blame Trump, but he feels "Today" simply doesnt offer viewers what they want to consume to start their day. 23: The number of congressional districts where House Majority Forward is airing TV and digital ads to promote the Democrats' work on Covid relief, infrastructure and climate legislation. statistic alerts) please log in with your personal account. Still, among regular Hardball watchers, 59% are 50 or older, and 28% are at least 65. 51.5 percent: The share of all Americans who are fully vaccinated, per the CDC. New York officially has its first female governor https://t.co/GVX5oPEJAN. The AUDIENCE MAP series continues with a look at the detailed demographics for NBC's primetime schedule for this season to date. 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